Frequently Asked Questions
It's the industry we're in. We often get asked a lot of the same questions, take a look and let us know if there is anything else we can support you with.
Our typical pricing structure is either a flat monthly retainer and/or a performance fee depending on your account size.
We don't have rigid pricing offers as we like to size up exactly what is required for your account to be successful first and then provide you with a quote and presentation of strategy.
To give you an idea though, our price ranges from £1,785 ($2,068) to £5,650 ($6,647) per month.
We have 3 month minimum agreements with our clients to start with so that we have a long enough time to implement all of the changes and also have enough time for the required testing and optimisations to be completed and allowed the run.
Our contracts state that you can cancel the contract with a 30 notice period to the team.
So if for some reason you were needing to cancel the agreement you can do so.
We also have a clause in there that states that if anything external prevents the businesses operations such as a pandemic the contract can be paused if required and then restarted when ready to run campaigns again.
If we have everything we need from your side (assets, ad copies & full access) then we can get the campaigns going in the space of 2-7 days.
The max timeline should be 10 days to get launched. This gives our team enough time to put together the strategy, creatives and copies as well as running all the tracking tests.
Depending on if we did an audit or not on your account, we will need to put a strategy together and targets before we launch.
Firstly we need to understand that we are a perfect fit for each other and that your businesses is approved to progress to the next stage. You can book in a quick discovery call via the calendar link.
From the first discovery call we will assess if we are a great fit and what the required next steps are. We either do an audit of your accounts or we head straight to a secondary meeting where our team would have prepared a strategy document for us to present to you.
This typically takes 1-2.5 weeks from discovery call to the strategic presentation & audit findings.
Our streamlined process enables us to seamlessly draft all of the ads with the pre-approved copies and creatives that we have shared with you prior to drafting the ads themselves.
Once the creatives and copies are approved by you, we will draft the ads ready to go live and share each individual ad link with you so you can see exactly what the customers are going to be seeing before it goes live.
This is a key part of our success is being able to see the data and understand what is working and what isn't so that we can optimise accordingly and therefore scale the accounts more effectively.
We have partnered with a tracking tool that enables us to have complete visibility of the attribution and ROAS, and clients of ours get discounted rates for this tool.
We also use Google Tags Manager (GTM) and Google Analytics (GA) to track the funnels and conversions.
We use a couple reporting tools to ensure that we are providing our clients with the complete picture and the key KPI's and metrics on a weekly and monthly basis.
The reports cover everything but don't worry, there is an 'overview' page which usually shows everything you want to see in terms of the key metrics such as amount spent, ROAS and CPA.